All products
Product
Interactive captive portal
Where you want identified visitors, you ask them. A QR code leads to an ARM-provided local access point and a registration flow — phone or email, double opt-in — with surveys, bookings or competitions as the follow-up.
Runs: Short events · activations · venues
What it answers
- Who opted in, and through which activation
- How the funnel converts: QR scans → sign-ups → opt-ins → surveys
- How registered, consenting visitors moved across your monitored zones
Inputs
- An ARM-provided local access point (third-party APs possible)
- Your registration flow: fields, consent text, follow-up action
Outputs
- Funnel reporting at event, zone and interaction level
- Visit histories for registered users across monitored zones
- Exportable opt-in records for your own CRM — you remain the controller
Privacy boundary
Captive-portal users are identified with consent (double opt-in) — unlike the anonymous passive pipeline. The two products are separate by design: passive analytics never identifies anyone; the portal identifies only people who registered.
Note
Consent records and follow-up use are governed by your registration flow and privacy notice; ARM supplies template wording.